A guerilla marketing concept for the Fes festival, a festival with different kinds of music from around the world. The point of this marketing strategy was to get more people who like a certain kind of music to this wonderful festival. There was also a sticker created for this purpose, that way the people themselves can make the campaign even bigger and put a sticker on a band poster or etc. All images used in the background are pictures under a creative commons licence.
twan van keulen, grafisch ontwerper, websites, logos, huisstijlen, posters, conceptmatig denken, nieuw denken, boeken, covers, print, illustrates, typografie, moo dingen maken, fotografie, beelddenker, graphic designer, web, identity, identiteit, artwork, concepten, new thinking, books, illustrations, typography, making nice things, photography, thinks in images, studio, gloeilamp, studiogloeilamp